CofC Logo

Marvin Gonzalez, Ph.D.

Associate Professor

Address: Beatty Center, Room 432
Office Hours: W: 8:30 AM to 12:00 - 12:30 to 2:00; **Do not leave voice messages; instead send an email. Thank You!
Phone: 843.953.4276
E-mail: gonzalezm@cofc.edu
Curriculum Vitae: Download



Education

1993‐1996: PhD, Purdue University, West Lafayette, IN.
Research Area: Logistics, Simulation, and Operations Management.
Dissertation: Determining the Importance of Supplier Selection Process in Manufacturing.
Advisor: Dr. Carl Eckelman

1991‐1992: Master of Science in Systems and Engineering, Monterrey Institute of Technology,
(ITESM) Monterrey, México
Research area: Dynamic Simulation
Specialization: Quality Control and Systems

1984‐1987: Bachelor in Industrial Engineering. Institute of Technology, Costa Rica


Research Interests

  • Supply Chain Management
  • Lean Manufacturing/Six Sigma
  • Sustainability Issues in Supply Chains
  • Electronic Commerce
  • Sports Management

Courses Taught

  • Business Statistics
  • Production and Operations Management
  • Global Operations Management
  • Research Methods
  • International Benchmarking
  • Doing Business in Costa Rica
  • Supply Chain Management
  • Lean/Six Sigma

Honors and Awards

Outstanding Paper Award

Emerald Literati Network 2006. For the paper;  Building an ABC Hospital Model Using QFD and Benchmarking

Distinguished Paper

Decisison Science Institute, 2006 for the paper; Measuring and Improving Service Quality; An Alternative Approach

Best Paper Award

Proceedidng of International Business Conference, 2015. Gonzalez, M., Quesada, G., Davis, J.M. and Mora-Monge, C. Improving Customer Service Using Lean Tools: A Case Study in Healthcare.

Proceeding of  Academic Business World, 2011. Quesada, G., Gonzalez, M., Mora-Monge, C. and Hartley, M. Quality Practices in Developing Countries: An Empirical Analysis.

MEMBERSHIPS:

  • Global Trade Initiative member (South Carolina)
  • The American Society Engineering Education
  • QFD Institute
  • Decision Sciences Institute
  • American Marketing Association
  • American Society for Quality
  • Institute of Industrial Engineers
  • Colegio de Ingenieros Tecnólogos de Costa Rica

Publications

JOURNAL  PUBLICATIONS:

Gonzalez, M., Quesada, G. Davis, J.M., and Mora-Monge, C. (2015). Applications of Quality Management Tools in the Evaluation of Websites: The Case of Sports Organizations. Quality Management Journal. Vol. 22(1). A Journal.

Davis, J.M., Mora-Monge, C., Quesada, G. and Gonzalez, M. (2014). Cross-Cultural Influences on e-Value creation in Supply Chains. Supply Chain Management: An International Journal. Accepted for publication. A Journal.

Gonzalez, M., Quesada, G. and Mora-Monge, C. (2012). An International Study on Manufacturing Competitive Priorities. Journal of Management Policy and Practice. Vol. 13 (3). 

Gonzalez, M., Quesada, G., Mueller, J. and Mueller, R. (2011). "International Business Curriculum Design: Identifying the Voice of the Customer using QFD". Journal of International Education in Business. Vol. 4 (1). 

Quesada, G. Gonzalez, M., Mora-Monge, C. and Hartley, M.F. (2011). "Exploring Differences in Quality Practices in Developing Countries". Vol. 5(1). International Journal of the Academic Business World. 

Quesda, G.,  Gonzalez, M., Mueller, J., Mueller, R (2010). "Impact of e-procurement on Procurement Practices and Performance".  Benchmarking: An International Journal: Vol. 17(4).

Mora- Monge, C., Arash A., & González, M. (2010). Assessing the Impact of Web‐Based Electronic Commerce Use on the Organizational Benefits of a firm: An empirical study. Benchmarking: An International Journal, 17(6).

Quesada, G., Gonzalez, et.al. (2010).  "Impact of e-procurement on procurement practices and performance". Benchmarking: An International Journal.Vol.17,4.

Mora Monge C., Arash A., Gonzalez, M. (2010). Assessing the Impact of Web-Based Electronic Commerce Use on the Organizational Benefits of a firm:  An empirical study. Benchmarking: An International Journal. Vol 17, 10.

PROCEEDINGS PUBLICATIONS:

Mora-Monge, C., Palacios, S., Gonzalez, M., Quesada, G. and Davis, J.J. (2015). Strategic Alignment of Supply Chain Integration and e-Commerce Use. Proceedings Decision Sciences Institute, 2015 Annual Meeting, Seattle, WA, USA.

Quesada, G., Gonzalez, M., Mora-M., C. and Davis, J.M. (2015). Beyond Carbon Neutral: The Case of Costa Rican Brewery Company. International Business Conference. London, UK.

Gonzalez, M., Quesada, G., Davis, J.M. and Mora-M., C. (2015). Improving Customer Service using Lean Tools: A Case Study in Healthcare. International Business Conference. London, UK

Quesada, G., Gonzalez, M., Moran, P. and Davis, J.M. (2014). Medical Tourism: Drivers and Risks. 10th International Strategic Management Conference. Rome, Italy.

Gonzalez, M., Quesada, G. and Mueller, J. (2014). Improving Customer Service and Administrative Efficiency using QFD: A Medical Facility Case. 10th International Strategic Management Conference. Rome, Italy.

Quesada, G., Gonzalez, M., Mueller, J. (2013). Strategic Alignment of Order Winners and Supply Chain Integration. International Decision Science Conference, Budapest, Hungary.

Gonzalez, M., Quesada, G. (2013). A Model to Integrate New Product/Process Development: An Empirical Study. International Decision Science Conference, Budapest, Hungary.

Gonzalez, M., Quesada, G. (2013). An Empirical Model to Improve Customer Satisfaction in a Manufacturing System. International Decision Science Conference, Budapest, Hungary.

González, M, Quesada , G.,Miller K., Mora-Monge, C. (2012). Technology Acceptance Model (TAM) application to Website Design of Global Sport Organizations. International Decision Science Conference. Istanbul, Turkey.

Quesada, G., Gonzalez, M., Mora-Monge, C. and Mueller, R. (2012). "Developing Joint Ventures in Curriculum Design: Where Academia, Private Sector and Public Sectors Shake Hands". European Decision Sciences Institute Annual Meeting. Istanbul, Turkey.

Mora-Monge C., Quesada, G. and Gonzalez, M. (2012). “Exploring the Determinants of Organizational Performance in a Digital World – A Cluster Analysis of U.S. Firms”. Proceedings Decision Sciences Institute, 2012 Annual Meeting. San Francisco, CA, USA.

Mora-Monge C., Davis, J.M., Quesada, G. and Gonzalez, M. (2011). "Developing Inter-Organizational Supply Chain Capabilities in a ‘Flat’ World: The Moderating Role of National Culture". Proceedings Decision Sciences Institute; 2011 Annual Meeting. Boston, MA, USA. 

Quesada, G., Gonzalez, M. and Mora-Monge C. (2011). "Consumer Behavior for Green Products: Costa Rica versus USA". Proceedings Decision Sciences Institute; 2011 Annual Meeting. Boston, MA, USA. 

Gonzalez, M., Quesada, G., Davis, J.M. and Mora-Monge C. (2011). "Evaluating Website Customer Satisfaction of Sport Management Organizations". Proceedings Decision Sciences Institute; 2011 Annual Meeting. Boston, MA, USA. 

González, M. (2011, June 18-20). Exploring the customer satisfaction in a global context: The case of elite soccer league websites. Paper presented at the Global Business and Social Science Research Conference Proceedings, Beijing, China 

González, M., & Quesada, G. (2011). An International Study on Manufacturing Competitive Priorities. Paper presented at the 11th Annual Hawaii International Conference on Business, Honolulu, Hawaii, USA.

González, M., Quesada, G., Mueller, R., & Mueller, J. (2011). Building an International Business Curriculum using an Innovative Methodology. Paper presented at the 11th Annual Hawaii International Conference on Business, Honolulu, Hawaii, USA.

Quesada , G., González, M., & Mora-Monge, C. (2011). Consumer Behavior for Green Products: Costa Rica versus USA. Paper presented at the 42 nd Decision Sciences Annual Meeting.

Mora-Monge, C., Davis, J., Quesada, G., & González, M. (2011). Developing Inter-organizational Supply Chain Capabilities in a ‘Flat’ World: The Moderating Role of National Culture Paper presented at the 42 nd Decision Sciences Annual Meeting, Boston, MA.

González, M., Quesada, G., Davis, J., & Mora Monge, C. (2011). Evaluating Website Customer Satisfaction of Sport Management Organizations Paper presented at the 42 nd Decision Sciences Annual Meeting, Boston, MA.

González, M. (2010). QFD Model in Green Supply Chain Management: Nafta Countries comparison. Paper presented at the IIEE Congress (Proyecto Ingenieria Industrial; Soluciones Globales), Jalisco, Guadalajara.

González, M., Quesada, G., Mora-Monge, C., & Reyes, G. (2010). Greening Supply Chain Management: A Preliminary report among Mexican Firms. Paper presented at the 41st Annual Meeting Annual of Decision Science, San Diego California

Quesada, G., González, M., & Mora-Monge, C. (2010). Greening Supply Chain Management: NAFTA situation, Postsecondary Annual Meeting; FIPSE. Minneapolis, MN.